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NINTENDO SWITCH, HOLIDAY GAME TITLES DRIVE JANUARY VIDEO GAME SPENDING SURGE

Consumers spent $4.7 billion on video game hardware and software in January, a 42 percent year-over-year increase, the NPD Group reports.

Hardware saw 144 percent growth year-over-year, with $319 million in total sales in January. This is the highest sales figure for gaming hardware since January 2011’s $323 million. Nintendo Switch sold the most physical units, while the PlayStation 5 topped the list in total sales. Both consoles hit figures not seen since the Nintendo Wii in 2009-2010.

Accessories also saw increased numbers, growing 73 percent year-over-year and reaching $222 million in sales. The gamepad, headset/headphone and steering wheel sectors all reached record sales figures, with the PS5’s DualSense controller and Pulse 3D headset leading the way in their respective sectors.

Call of Duty: Black Ops Cold War was January’s best-selling game, the third straight month on top for Activision’s first-person shooter. Ubisoft’s Assassin’s Creed Valhalla was the second best-seller of the month, but also became the second-fastest selling game in franchise history behind 2012’s Assassin’s Creed III.

Nintendo’s Animal Crossing: New Horizons also returned to the top five best-sellers list, achieving the feat for the first time since it was No. 5 in July 2020. ACNH remained the best-selling game on the Nintendo Switch in January, ranking fifth overall for the month.

Photo courtesy of Activision

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